A 12-Week Book Launch Marketing Plan
A week-by-week framework for introducing a book to readers, with realistic tasks, campaign priorities and a plan for continuing after publication day.
Journal
Nouvel Edition
Self-Publishing or Traditional Publishing in Australia?
A practical comparison of publishing routes, helping Australian authors assess responsibilities, resources, rights and the path from manuscript to reader.
Why We Started Nouvel Édition
Publishing begins with a contradiction. Books are made slowly in a culture that increasingly rewards speed. A manuscript may take years to write. Editing […]
On Taste and the Things We Choose to Keep
Taste is often spoken about as though it were something a person either possesses or does not. Good taste. Bad taste. Refined taste. Questionable […]
Before You Submit: Five Questions to Ask of Your Manuscript
There is a point in every manuscript when the work stops feeling private. Until then, the book has belonged almost entirely to the writer. […]
Why We Still Buy Physical Books
There is almost no practical reason to carry a book anymore. A phone can hold thousands. An e-reader weighs less than a single hardback. […]
Five Books About Reinvention
Reinvention is one of literature’s oldest subjects. We leave. We begin again. We become someone slightly different because the person we were can no […]
What Editors Actually Mean When They Talk About Voice
There are few words in publishing used as frequently, or as imprecisely, as voice. A manuscript is praised for having one. Rejected for lacking […]
The Books We Keep Returning To
There are books we admire, books we recommend and books we remember. Then there are the books we return to. They occupy a different […]
The Return of the Beautiful Book
For a while, the future of reading seemed obvious. Books would become lighter, faster and less physical. Entire libraries could live behind a sheet […]